Wow, how many times have people written about the ‘How’ and ‘Why’ of Social Media and ‘Social Media’ and business.
We are all telling ourselfs that this new form of media is the future… if you ask me, it’s the way of the past reinvented.
In the days of yore, the days only some of our parents have known, it was normal social behavior to talk to your customers in store, to say ‘Hello’ or ‘Good day’ to strangers.
Our society got somewhat individualistic, we don’t see our fellow humans as people but as mere entities which cross the streat. This is not only true in our role as people, but also in our roll when it comes to talking to customers.
Social Media is just as trying to reach those customers again, talk to them, interact with them and ask them “Ey what do you like?”, “What brings you in our ‘store’?”. Things haven’t changed… we only need to learn from the days of yore when it was just normal to ask authentic question to people who walked in.
More to come….
Cheers
