Ögon: Your “take away” business card casing

If I meet new people I always ask for a business card or I get one in return if I offer mine. But what strikes me is where and how people take their business cards with them.













Most of the time you see them grab for their inner jacket pocket and a whole collection of business cards emerges; not only his or her own business cards, but often a whole bunch of business cards of other people. And believe me, those stacks are so big that they are of multiple network events. It even happens that they need to go through the whole stack to finally find out that they don’t carry one of their own.

What kind of message is this person sending me?

1. I don’t find my own business card interesting enough or I don’t care to give my business card away during network events.

2. “ THIS IS WHERE YOUR BUSINESS CARD IS GOING TO END!” Do I want to give a person my business card if he is going to keep it for weeks in the empty void that is called his inner jacket pocket? He didn’t do anything with those so why will he do anything with mine?

As I find a business card a very important part in giving something to each other as to create momentum for a relationship, I do believe that how you handle a business card is crucial.

That is why I bought an Ögon casing. The Swedish design is sleek, durable and comes in a wide variety of colors. The aluminum casing is light-weight and fits easily in every inner jacket pocket in your suit. The Ögon can also be printed or even pressed so you have your logo in 3D.

It can be opened and closed with one hand and can keep over 40 business cards. When you open the case it has 7 slots to manage your business cards.
I always keep one slot open for the business cards that I receive and I also have one slot open for a couple of business cards of my partners so I can endorse them as well. But you can also use it if you have different business card from different companies.

So whenever I’m asked for a business card or I want to offer one I get my Ögon case out of my suit and offer my business card in a very stylish way. Also they can see that their business card is going to be well managed and protected inside of this casing.
It is all about detail! Understand that if somebody gives you their business card they give something from themselves to you; their name, their contact information. Take care of this, use an Ögon case or any other form of protection to manage your business cards.

Find out more about Ogon: Website

Take care,
RJ

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